With 2014 around the corner, and marketing execs across the globe already head-down in strategic planning for the New Year, we’re offering what we believe will be the four key demand gen tactics for 2014. Over the next four weeks we’re going to dive deep into each tactic and explain why we believe it should be a key part of your demand strategy moving forward. But for now, here they are: Continue reading

(Houston, TX) – Elastic Solutions, a provider of next-generation Virtual Communications and Marketing Solutions, has been tabbed as the virtual event partner for Supply Chain Digest, one of the leading on-line publications in the supply chain industry. Reaching over 42,000 supply chain and logistics professionals worldwide, Supply Chain Digest connects solution providers with their readership through integrated advertising and marketing programs. Continue reading